Understanding the Basics of Date Coding

Key Takeaways

  • Date coding provides product traceability, consumer safety, and often satisfies regulatory labeling requirements.
  • Common code types are expiration/“best by” dates, packaging dates, and lot/batch codes for recalls and tracking.
  • High-quality inkjet coders improve legibility, reduce date-printing errors, and integrate with inspection systems.
  • Choose coders by substrate compatibility, print durability, speed, regulatory compliance, and ease of integration.

What is date coding for “Best Buy” and other dates? Date coding is a process of marking a product with a date that indicates when a particular product is manufactured, packaged, or should be used or sold, including “Best Buy” guidance where applicable. This practice is generally required in the food and pharmaceutical industries but is a critical component of tracking and traceability in most other industries as well, supporting continuous control with minimal interruption.

Date coding is a small but critical aspect of manufacturing, containing production-related information, which is essential for both consumer and manufacturer traceability and for ensuring consistent output. For example, date coding on perishable goods often serves to help consumers determine product freshness, while batch numbers (also a part of date coding, sometimes shown as a Batch Code) help manufacturers identify defective products.

The use of date coding also extends beyond just these utilitarian reasons; the coding is often mandated by federal regulation depending on the specific industry, especially for perishable goods such as food and medicine, and many retailers use “Best Buy” to manage shelf rotation.

Types of Date Coding

Date coding differs from industry to industry, but most consumer products have their manufactured date and lot/batch Number printed on the label, often alongside “Best Buy” where relevant. Manufacturers use a range of different labels and codes for different purposes, including “Best Buy” and other date formats. Some codes are used to keep track of inventory and stock levels, while others provide valuable information to consumers, retailers, and businesses. In retail, date coding supports shelf management and helps a retailer decide when to rotate stock; consumers often see the same guidance when shopping in a store and comparing “Best Buy” or “best by” dates. Due to the diversity of regulations governing each industry, there are several different types of date codes, and some of the most common examples are included below.

KEYENCE ultra-high-speed and non-contact industrial inkjet printers can be easily installed on existing packaging machines for continuous operation. Through built-in sensors and optimization, flawless and clear marking of expiration dates can be achieved with minimal interruption.

Best Buy vs. Best Before

While there are legal distinctions between these codes, the practical meaning is usually straightforward:

  • Best Buy is commonly used to indicate peak quality, not necessarily safety.
  • Many retailer and business teams treat it as a shelf-rotation signal in the store.
  • Consumers use it to guide shopping decisions.
  • Both types of codes provide the date (day, month, and year) when a product should be removed from shelves—whether the reference shown is an expiration date or Best Buy.

What These Codes Communicate

These are like expiration date codes; pack dates aren’t mandatory or regulated across various industries. The exception to this rule is the packaging date of infant formula, which is mandated by FDA regulations. Still, it’s important to note there are some industries, such as manufacturers of dairy products, beer, poultry, and eggs, that voluntarily provide this information because the freshness of the product is directly related to the quality of goods and how it performs through the year.

Why Lot/Batch Codes Matter to Manufacturers

Lot/batch codes aren’t aimed at consumers, instead they are meant to help manufacturers.

  • Perform faster quality checks
  • Determine an expiration date and “Best Buy” dates
  • Issue recalls when necessary, with less interruption and less work across the system.

They’re often unique combinations of letters and numbers put on products for record-keeping and inventory purposes, sometimes paired with “Best Buy” on consumer-facing packaging. The form of the code depends on how the information is useful to and interpreted by the manufacturer of goods.

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Benefits of Advanced Date Coding Machines

Despite vast differences between industry-specific coding regulations and standards, having the right hardware for date coding is a must for many businesses, especially when continuous production leaves little room for a stop. It’s important to note that date coding printers aren’t the type of equipment you want to cut corners on, as illegible codes and misprinted information can force a stop, create interruption, and damage a business.

Do You Know How Many Mistakes Your Coder Is Making?

Food accident categories: [1] 29%, [2] 28%, [3] 19%, [4] 23%, [5] 1%

According to the food accident information notification network produced by the Japan Food Industry Association, 19% of food accidents were due to mistakes in the displaying of expiration dates.

  • 1
    Display mistakes
  • 2
    Mixing of foreign objects
  • 3
    Expiration date mistakes
  • 4
    Other
  • 5
    Defective packaging

Expiration date mistake categories: [1] 81%, [2] 16%, [3] 3%

Furthermore, among all the errors caused by expiration date mistakes, 81% were caused by the date being displayed incorrectly. In another 16% of the cases, printed text was missing in whole or in part.

  • 1
    Incorrect date printed
  • 2
    Missing printed text
  • 3
    Other

Additionally, advanced date coding printers offer precise and consistent print quality, as well as compatibility with numerous printing substrates and often with numerous ink types, supporting continuous, constant production. And while the initial costs of these devices might be higher, they’re often more cost-effective in the long run. Even though a date code is a small aspect of the manufacturing process, it is commonly a choke point for production, where any break can cause interruption. A reliable and high-speed CIJ Printer is critical to maximizing production and maintaining continuous throughput. CIJ technology is widely used because it supports continuous, high-speed printing with fast-drying Ink on many substrates, helping avoid a break in production and keeping output uninterrupted. It’s also important to mention that many of these printers integrate with other manufacturing and packaging systems, which enables a more automated and streamlined production and labeling process with fewer stops.

Inspection Device Linking with Just a LAN Cable

With a KEYENCE inkjet printer, the expiration date, “Best Buy,” or the manufacturing date can be updated automatically. This prevents setting mistakes during date printing, which make up 81% of all expiration date mistakes.

The MK-G Series inkjet coder can be easily linked to a print inspection device by connecting a LAN cable. There is no need to create software, a time-consuming task, which greatly reduces the installation cost.

KEYENCE vision system provides peace of mind in the rare case that printed text is missing. The device ensures unacceptable products are not released in the event printed details are missing or incorrect, providing an extra layer of reliability.

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Common Applications of Date Coding Across Industries

  • Food packaging
  • Beverage bottling and canning
  • Pharmaceutical companies
  • Wire and cable
  • Pipe and Tubing
  • Electronics industry

Some of these don’t expire in the traditional sense; however, date coding provides information for quality tracking, warranty validation, and traceability.

How to Choose the Right Expiration Date Coding Solution

There are several key factors worth considering when choosing an expiration date coding solution, and most of these stem from your particular application.

For example, different date coding solutions work better with different materials, so considering the nature of the product and its packaging is important. Most modern date coders are compatible with different printing substrates, such as glass, plastic, metal, paper, wood, etc.

Print durability and print quality are also important considerations. For example, there’s no need to invest in solutions that print durable codes for products with a relatively short shelf life. When deciding on print quality and durability, it’s also important to consider the storage environment—external factors might influence print durability.

Technical specifications, such as speed, efficiency, flexibility, industry-specific standard compliance, and ease of integration in pre-existing systems, are all crucial factors worth considering when choosing a date coding printer best suited for your application.

Summary

Date coding is a process of printing valuable information about the product for both consumers and manufacturers. As such, its legibility, durability, and quality of print are closely tied to the quality of the date coding printer equipment, which is why you shouldn’t shy away from investing in reliable, continuous printing. When evaluating options, look at CIJ printers and other Code Printer types in terms of uptime, print quality, and integration requirements, and review any available reviews that cover real-world performance in continuous packaging environments.

If you’re interested in date coding printers, contact KEYENCE and check out their MK-G Series date coding printer.

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